Blue Coast Marketing Studio
Build desire.
Drive demand.
Deliver sales.
The Blue Coast Marketing Team is Blue Coast’s in-house creative and growth engine—available to external clients. We craft end-to-end, data-driven campaigns for real estate and adjacent sectors, uniting brand, visuals, digital performance and market insight to generate qualified leads and accelerate sales.
What we do
Strategy & Research
Brand & Creative
Digital & Performance
Visualisation & Content
Sales Enablement & Production
Reporting & Optimisation
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Market and competitor analysis, buyer personas
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Product positioning, pricing input, go-to-market roadmaps
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Channel mix, budgets, campaign calendars
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Naming, brand identity systems, brand guidelines
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Copywriting (English & Chinese), key messaging, tone of voice
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Brochures, posters, banners, signage, sales kits, pitch decks
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Website & landing page design/development
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SEO/SEM, social media strategy & paid ads (FB/IG/Google/LinkedIn/RED/WeChat)
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EDM/CRM setup and automation, lead-nurture flows, analytics dashboards
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Master plans, site maps, sales plans
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Interior & exterior photorealistic renderings, 3D floor plans, animations/virtual tours
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Photography, video, drone, CGI content
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Display suite collateral, factsheets, floor plan packs
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Print management, media planning/buying, PR & launch events
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On-site campaigns and community activations
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Funnel analytics, CPL/CPA tracking, performance audits
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A/B testing and continuous creative/media optimisation
Why partner with us
Property-first expertise
Deep real estate insight baked into every decision.
End-to-end delivery
Strategy → creative → production → media → reporting, all under one roof.
Speed & reliability
Tight turnarounds without sacrificing quality.
Measurable outcomes
Lead quality, CPL, conversion—tracked and transparent.
Bilingual advantage
English & Chinese campaigns for broader reach.
Plug-in support
We integrate smoothly with your sales workflows (listings, CRM, display suites).
Ways to work with us
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Project-based: Launch campaigns, sales suites, new project go-to-market.
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Monthly retainer: Ongoing creative + performance marketing support.
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White-label: Discreet delivery for developers and agencies.
